Dako is one of the world's largest companies within the cell-based cancer diagnostics and analysis, equipment / software for laboratories worldwide. Approximately 1000 employees work within prodution, development, sales and marketing in 70 countries. Dako has subsidiaries in 20 countries and distributors in 50 countries.

Dako develops new products and solutions continuously throughout the year. Is is often complex products that require individual contact and launch towards the individual customer. This requires a rapid and global knowledge sharing, development and distribution of sales and marketing materials such as presentations, printed communications, film and pictures.

Knowledge management, optimization and visibility of goals in the construction and production of marketing materials
60% cost savings by building campaigns and materials online without the need for designers and ad agency.
50% saving of time associated with support for distributors, while a more visible and individual support of the individual.